What is the company? Play StationWho is the target audience: Teenagers and young adults males (16-35)What persuasive method used (humor, action, celebrity, human interest, etc.)? Humor, action
How were camera shots and editing used to enhance the message? QuickshotsWhat is the slogan/message for the company? Live in your world play in oursWas the message effective? Why or why not? Yes, it was funny and I like sport video games
We will watch Super Bowl commercials today in class.
What is the company? BudweiserWho is the target audience: Sport fans over 21...or are they?What persuasive method used (humor, action, celebrity, human interest, etc.)? HumorHow were camera shots and editing used to enhance the message? Replay thing, quiet, funny joke at endWhat is the slogan/message for the company? NAWas the message effective? Why or why not? Very funny and makes me want to buy a beer
We will watch Super Bowl commercials today in class.
What is the company? ChrystlerWho is the target audience: Women who want to drive fast cars all nightWhat persuasive method used (humor, action, celebrity, human interest, etc.)? CelebrityHow were camera shots and editing used to enhance the message? Singing and different camera shots in black and whiteWhat is the slogan/message for the company? Drive and Love
Was the message effective? Why or why not? Not to me, don't want that car or like that song
We will watch Super Bowl commercials today in class.
What is the company? PepsiWho is the target audience: Popculture, soda drinkers, 18-35, male and female
What persuasive method used (humor, action, celebrity, human interest, etc.)? Celebrity
How were camera shots and editing used to enhance the message? People zipping out of skin into other people, pop zipping into new flavor
What is the slogan/message for the company? Twist on a great thing
Was the message effective? Why or why not? No, they don't have any Pepsi Twist anymore
We will watch Super Bowl commercials today in class.
What is the company? Fed ExWho is the target audience: People who can mail, business peopleWhat persuasive method used (humor, action, celebrity, human interest, etc.)? HumorHow were camera shots and editing used to enhance the message? Box was open when it couldnt have been, on island opening coconutsWhat is the slogan/message for the company? NA
Was the message effective? Why or why not? Yes, very funny and related with popular movie Castaway
We will watch Super Bowl commercials today in class.
What is the company? DodgeWho is the target audience: Males who can drive, youngerWhat persuasive method used (humor, action, celebrity, human interest, etc.)? HumorHow were camera shots and editing used to enhance the message? Puke on windshield, fast driving, funny jokes, close up on hemi, quick shotsWhat is the slogan/message for the company? Grab life by the horns
Was the message effective? Why or why not? Yes, funny and many people buy dodge trucks
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